Category Opportunity & Threat
Organisations: 174,700 Employing 46% Self-employed 54%
Remuneration: Avg Salary $57,564 Avg weekly $1107
With a shortage of skilled and semi-skilled farm labour, the interest in new farming methods has grown. Robots can now distribute chemicals, count fruit and pick produce.
Unmanned Aerial Vehicles or Drones can provide maps of farms, capture data and provide data analytics.
Robots complement human pickers, being able to pick a large volume of fruit, especially from the upper levels of trees.
A major threat to farmers is the “control of destiny” – re data, not just on individual farms but locally and across regions and states. Data can be captured by a variety of sensors on machinery and cameras including infrared, thermal, multi-spectral and natural gamma. Farmers have to own and manage data (intellectual property) generated on their farms in their own best interests, for today and tomorrow.
This means farmers and farming associations have to collaborate within a region to ensure the insights generated from shared data are leveraged sustainably and in farmers’ best interests.